Meet The Face Behind


A BRIKA maker story

Alyse & Jayme

"Get outside everyday!"
“We love…watching our kids’ personalities come alive through sports—whether watching or participating!”

“We believe that sports teach valuable life lessons. ”

“We love babysitters. Does that count as a guilty pleasure?”

“We believe that sports teach valuable life lessons. ”

Alyse Cullen & Jayme Cullen have more than just one thing in common - they are both married to professional hockey-playing brothers, are mothers to small kids and are passionate about great design and sports! Their combined backgrounds in advertising, marketing, screen-printing and design resulted in the perfect partnership to launch Teags & Ry, their brand new brand focused on made-in-the-USA blankets, duffel bags, pouches and kids t-shirts - all inspired by their favorite sport!

Tell us about your design and production process. 

We started with a vision and some simple sketches in 2012. From there we spent seemingly endless hours researching the market landscape, types of printing, fabrics and how to print specialized full rolls of fabric while staying in the USA. Phew! After many dead ends moved forward with four initial designs. We then made prototypes and finalized patterns! Our fabric moves from the press in Mississippi to our production team in Minneapolis where it gets cut and sewn with care.

Have you faced any challenges while starting Teags & Ry?

We have been living all over the world while our husbands have been playing. Starting our business while living across major time zones has been a huge challenge. We also have 5 kids under the age of 5 between us — that definitely counts as a challenge to a new business. Those obstacles may have slightly slowed us down, but they also have made us more patient and more excited about finally reaching our launch! Jayme is currently living in Italy and Alyse is back in Minnesota after several hockey seasons are over. Thank goodness for Skype and smart phones!